Affiliate Marketing Blog |

I’ve always wondered–how does search engine marketing work? You know, those companies like idealpositions.com that are able to get your site to the #1 spot within top search engines like Google.

Any insight is appreciated.

Thanks

The most effective way to advertise on the Internet is
to first set up a website and publish its domain name
on major search directories such as Google.com,
Yahoo.com [at http://www.google.com/addurl/?...... and
MSN.com since 85% of Internet shoppers rely on these
search directories to provide them with goods and
services. In a sense, these search directories are a
very large Internet Yellow Pages.

Nevertheless, should your website or opening webpage
fail to contain "generic" keywords, then anyone using
such "generic" queries will not be able to discover
your website. Your domain name [URL] of your website,
in a sense, will be invisible, undiscoverable.

You may want to consider some simple algorithms which,
when observed and committed in designing of a website
with placement of various critical metatags that can
surely achieve a high search engine presence and
increase Internet traffic to your website. These
metatag strategies work well with published webpages
at Google and Yahoo.

Design: Should you create an extensive Flash-based
website, make sure to fill-in the property entries
such as the Title, Description and Keywords. Failing
to do so, leaves no hard HTML or ALT resource that can
be readily indexed by search robots. Also consider the
Internet audience and their incoming setup. For
example, if they are on analog/dialup, Flash webpages
take too long to load up and therefore analog users
will likely lose interest and discontinue entering the
Flash site. On the other hand, anyone on hi-speed DSL
lines, will welcome Flash pages which load quickly. So
before designing a pure Flash websitge, ask the simple
question, "Who’s my end user - is he on dialup or
DSL?" And if you had to choose between these two users
for maximum marketability, then select analog users
since 80% of most resident users are still analog
Internet subscribers and pure HTML designed webpages
is best for them.

A non-Flash-based website which relies on hard text,
is far easier to be indexed by search robots. Limit
the use of stylized text saved as .gifs since as a
graphic, they are not indexable by search robots.

Avoid use of frames since any number of search robots
are unable to properly classify textual material.

Placement of Metatags:

A ranking or search order does take place with Google
and Yahoo and it begins with the "Title" metag which
should consist of no more than 65 characters separated
by commas. The "Title" should describe in generic
terms, the goods and services, followed by a location
from which the resource is located, i.e., city, state.
The placement of a domain name which is not generic
within the "Title" is not appropriate, unless your
domain name is a major recognizable brand name.

The second metatag is the "Description" which is
usually 25-30 words to form a complete sentence which
best describes one’s goods and services.

And the very last category - "Keywords" are also
somewhat limited to 15-16 words which can be plural
and compound in nature. Again, avoid multiple entries
which could be mistaken as "spamdexed entries" which
is defined as the loading, and submission of
repetitive words into a particular metatag category.
"Spamdexing" when discovered on a webpage and reported
to Google’s spamreport.com can result in the
elimination of your website from their search
directory.

Good luck!

The website is: www.wakumall.co.uk

At the moment I am going through forums and the like to get my website across.

Can any one give me their opinion on the website?

Should I think at this early stage to go through Yahoo search marketing?

Also, what marketing techniques should I use?

YSM is very expensive , you can first try cheaper advertising site like adv.aplis.net ,etc .

Some time ago, when they had technical problems and accidently placed a script in the box on the YA pages instead of the flash ads normally displayed, I found out that adyield-manager is used to place personalized ads. Adyield manager uses cookies to track your browsing habits, so you may get a different ad displayed than somebody sitting right next to you. That prompted me to look for solutions since I don’t like to get spied upon, and I found several good solutions…

Download and install the latest Firefox browser:
http://www.mozilla.com/en-US/firefox/all-beta.html

Also install "adblock plus":
https://addons.mozilla.org/en-US/firefox/addon/1865

Result: no more annoying ads! And pages are loading much quicker too…:-)

http://www.admuncher.com/ - this adblocker for the IE (and other browsers) gets highly recommended in several forums.

http://www.macupdate.com/info.php/id/26171/safari-adblock - for Safari Mac
http://opindian.com/blog/2009/02/25/adblock-solution-for-safari-4-windows-and-mac/ - another solution for Safari 4 Win and Mac.

I have a website for my business located in Seattle and would like to learn how I can do Search Engine Marketing in Seattle to improve my websites rankings on Google searches.

Hi,
I’m also a business owner in the Seattle area and was in the same boat as you are just last year.
I had a website but nobody could find it. A good friend of mine (who also is a business owner) referred me to a really good top notch SEO company at http://www.seosearchengineoptimizationseattle.com/. They took my website from "I can’t find it anywhere" to the first page on Google! It was the best move I ever made for my company.
You will find out all you need to know from their website. When you call, ask for Dave, he was a really nice guy and held my hand through the whole process of getting my business on page 1 of Google and he loves what he does. I can’t blame him. What’s not to love about helping other people make money and getting paid for it. Well, I hope this helps and that I have answered your question to your liking. Good luck!

I am trying to find out how large the industry of paid search marketing is - between Google, Yahoo, MSN etc.. on a global level. Does anyone have the data on that? I would expect it to be something like $20 billion…. Thanks

combined annual revenue approx = $33 billion

Google = $24 billion

Yahoo = $6 billion

MSN = $3.6 billion

Any recommendations for at least a solid and trustworthy search engine marketing tool? Any tips and tricks?

There are many, many resources, guides and tutorials to learn the basics of SEO. It would be difficult to recommend one over the other. If you’re looking for a specific step-by-step guide I can recommend www.seoborn.com. It’s very inexpensive and I’ve actually gotten positive results with this guide, which is more than I can say for many of the products that I’ve used!

Good Luck!

Where can i get the list of search engine marketing companies as well as the list of best search engine marketing companies?

There are take a long list to post here, if you want the list of search engine marketing companies, you can refer to this site. It provide all list of search engine marketing companies as well as the list of best search engine marketing companies.

list of search engine marketing companies:
http://listofsearchenginemarketingcompanies.blogspot.com/
.

Go here and see if you meet the requirements:

http://publisher.yahoo.com/

IMPORTANT: If Yes, please provide any links to info you’ve got.

All I find is stuff like this…

http://searchmarketing.yahoo.com/srch/geotargeting.php

and this…

http://help.yahoo.com/l/us/yahoo/ysm/sps/start/overview_geotarget.html

that only mentions US and Canada….

It only mention US and Canada. Contact yahoo direct.

Are you kidding me? A book? Well first of all a book is not going to cut it. SEO is ever changing and an actual book is not going to be updated. There is a brand new product that just came out like a week ago called Xtreme Rankings. This is your ticket to mastering SEO. I have read tons of SEO ebooks and this is hands down the best SEO ebook I have ever seen! Read it, learn it, make money its that simple! Check out the site below for the Xtreme Rankings Review!

http://www.squidoo.com/xtreme-rankings-review-best-seo-ebook/